Dr. Tekila Harley Nobile

Postdoctoral researcher - Faculty of Communication, Culture and Society, USI - Università della Svizzera italiana

Tekila Harley Nobile is a postdoctoral researcher at USI – Università della Svizzera italiana (Lugano, Switzerland). Her research interests are in digital transformation and communication / marketing strategies in the fashion field. She is teaching assistant of MSc in Digital Fashion Communication, double degree between USI and Université Paris 1 Pantheon-Sorbonne (Paris, France).

Tekila holds a Ph.D. in Communication Sciences – Institute of Digital Technologies for Communication, USI.
Ph.D. thesis: Digital Fashion Transformation. Defining Personalization and its Value in Digital Fashion Communication.

She holds a Master Degree in Strategic Fashion Marketing from London College of Fashion (London, UK).

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Email: tekila.harley.nobile@usi.ch